Nutshell reports small businesses can successfully implement CRM systems with a user-friendly approach, strategic planning, ...

I'm down to the last chapter of The Commonwealth of Self Interest: Customer Engagement, Business Benefit and then have some editing to do. But I want to make sure that you keep getting some good ...

Customer relationship management (CRM) software can make a huge difference to your business. It helps you to bring in more customers, create authentic connections, manage clients at every stage, and ...

Firstly, you need to think carefully about which areas of your CRM system need to be automated. This step can be aided by discussing the matter with colleagues. “When first implementing a CRM ...

We looked at social customer relationship management (CRM) from a high-level conceptual view in “Interactions with Transactions: Understanding Social CRM.” Now let’s walk through a potential social ...

If you are a mid-to-large-size company, using a customer relationship management (CRM) system is critical. Getting your salespeople to adapt to using the CRM in the appropriate way so that management ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Kalyan Varma When scaling ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. “Over the past 60 years, marketing has moved from being product-centric (Marketing 1.0) to ...

Some 30pc of new customer service and support application investments will be in the software as a service (SaaS) model by 2012, according to new research. Organisations are experiencing project ...

PRESSADVANTAGE – Rocket CRM has introduced an enhanced version of its Missed Call Text Back feature, designed to help organizations maintain consistent communication even when inbound calls go ...