If you’re trying to implement customer development at your startup, you’ll learn more from these 3 case studies than anything else I’ve seen. I consider each of these a “must-read”. I’ve quoted some ...

Customer development is arguably the most important component of a customer-centric company. It’s what happens after you’ve acquired the sale, and it’s how you retain the customer into a long, healthy ...

Editor’s note: This post is part of a series featuring excerpts from the recently published book, The Startup Owner’s Manual, written by serial entrepreneurs-turned-educators Steve Blank and Bob Dorf.

Editor’s note: This post is part of a series featuring excerpts from the recently published book, The Startup Owner’s Manual, written by serial entrepreneurs-turned-educators Steve Blank and Bob Dorf.

Understanding your customers is crucial when running any business, as the success of your company ultimately depends on creating products and services that actually solve their problems and create ...

Value stream management involves people in the organization to examine workflows and other processes to ensure they are deriving the maximum value from their efforts while eliminating waste — of ...

This is a guest post by Neil Patel, co-founder of KISSmetrics and blogger at QuickSprout.com. He also does consulting work for a number of major Internet properties, including TechCrunch. When you ...

Opinions expressed by Entrepreneur contributors are their own. Proper customer research is vital to the success of your business. One of the two most frequent causes of startup failure is launching ...

Online commerce accounted for nearly $518 billion in revenue in the United States alone last year. The growing number of online marketplaces like Amazon and eBay will command 40% of the global retail ...