A product demo is a critical tool in the sales process. It exists in the all-important consideration space between lead qualification and conversion, giving you the opportunity to show how your ...

Forbes contributors publish independent expert analyses and insights. I write about digital marketing topics, from content to social. Is your sales demo optimized? Sure, you’re confident in your ...

Saleo Inc., creator of what it says is the first live demo automation platform for software-as-a-service providers, announced today it has closed on a $13 million fundraising. Today’s round was led by ...

Releasing a game demo may not actually be a very good way to boost game sales; in fact, it could reduce the number of copies you shift by up to half. That's the claim made by industry analyst and ...