When Sylvester daCunha created the Amul girl in 1966, little did he know that the unassuming blue-haired girl in a red polka-dotted frock would become one of India’s most celebrated animation ...
An alternative place to seek voice-over work is in commercial casting through advertising agencies. The following section incorporates a select listing of advertising agencies with built-in casting ...
Animation studios like Hinge in downtown Portland have seen a small uptick in projects as live-action shoots were forced to shut down. Roland Gauthier, executive producer of Hinge, describes how a ...
Animated videos are one of the most loved visual formats by people of all age groups as it is engaging and has proven to hold longer attention spans. Research has shown that viewers are 100% more ...
Microsoft Advertising is rolling out Image Animation, a new Copilot-powered feature that automatically converts static images into short, dynamic video assets — giving advertisers a faster path into ...
System1, a creative effectiveness platform, and Aardman, the award-winning animation studio behind classics like Wallace & Gromit and Chicken Run, have launched a new book for the advertising industry ...
The study found no effects of animation or rotoscoping on perceptions of drug risk or benefit, comprehension, or behavioral intentions. Animated advertisements resulted in more negative attitudes ...
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