Cloud Dancer, Pressman said, is “a natural white shade that symbolizes our desire for a fresh start. Like a blank slate, Cloud Dancer signifies the beginning of something new.” Later, she called it “a whisper of calm in a noisy world.”

Capturing the cultural zeitgeist and trends for the year ahead is a tricky business. But every year, the Pantone Color Institute chooses a color to do precisely that. And it has settled on a shade of white,

Pantone, the color institute behind the popular annual Color of the Year, revealed the shade for 2025 is Mocha Mousse.