Cobalt Keys LLC, a Las Vegas-based public relations and communications services firm, announces its specialized approach to helping professional corporations establish market authority through ...

Email advertising or email marketing is the practice of promoting a service or product via email. Practically every service and product can be promoted through email, from search engine optimization ...

Developing a software that tracks user behavior across apps and websites, and generates targeted marketing emails for those users has garnered the San Diego-based technology company Cordial $6 million ...

Are you a print subscriber? Activate your account. 53 min 41 sec ago By Erika Wheless - 1 hour 23 min ago By Tyler Brindamour - 1 hour 23 min ago By Lindsay Rittenhouse - 1 hour 53 min ago By Ad Age ...

Email marketing is still a vital tool for digital marketers. Check out this guide for practical tips on creating successful email campaigns. Email is as a highly effective direct marketing channel and ...

CLIA said the arrangement also enables its agents to create agency-branded cruise email campaigns, delivered on behalf of the agency directly to the client. Content and websites for customized email ...

OptifiNow has announced the release of My Touchpoints, a new feature that enables users to quickly create branded, professional marketing e-mails and instantly send to targeted lists of recipients.

Making a successful email marketing campaign takes plenty of engaging, meaningful information and a strategic goal to get your target audience involved. Tactics like including "how-to" information in ...

As I mentioned in my last column, email is still one of the top online activities. Several recent studies keep email in the news. Silverpop’s 2012 Email Marketing Metrics Benchmark Study found, in an ...

Using Hallmark’s Retail Customized Marketing (RCM) solution, independent and corporate owned Hallmark Gold Crown stores are able to better target their individual customers and thereby boost returns ...