Identify a clear purpose for the event. First, establish who your audience is and then plan accordingly. Secondly, hold a planning meeting to outline with your team the core objectives and outcomes of ...

Veronique James is president of the Entrepreneurs’ Organization (EO)‘s Arizona chapter and CEO of The James Agency, an integrated agency specializing in consumer advertising, public relations and ...

As a serial entrepreneur and business advisor, I have the lucky perspective of not only having tried things on my own once or twice in my own businesses but also seen others come up with the same ...

Planning an event is an overwhelming task at hand, no matter how seasoned you are. From the venue to the décor to the hired help, events – big or small – thrive on a plan of execution that ensures ...

While the holiday season might seem like it’s months away, the planning season has arrived. The best-laid plans can tap into a variety of resources to create an event that is safe, fun, memorable ...

Social media for public events is as much a part of the planning process as booking the venue and curating the program. But while some organizations have staff dedicated to managing an online presence ...

Attending an event is a time commitment for attendees, so be sure to deliver on your promises. Originally Published Oct. 9, 2017. If you are considering planning an event, one often overlooked ...

Forbes contributors publish independent expert analyses and insights. I'm a customer experience consultant and customer service trainer. This article is more than 10 years old. It’s actually snowing ...

Mary Pat Kasravi, executive producer for 15|40 Productions — which has dreamed up red carpet events for 'Dune,' 'Barbie,' 'Inside Out 2' and more — reveals her top tips for decor and more. By Danielle ...