This step-by-step tutorial teaches how to successfully set up the new Google Ads customer acquisition goal for new and existing campaigns. Google introduces customer acquisition goals for ads, ...

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Google is rolling out updates to Ad Manager that will give publishers greater control over how direct sales ads appear on their reserved ad inventory, based on partner feedback. The announcement. A ...

Google Ad Manager launches new curation capabilities, allowing agencies to buy curated audiences and inventory packages in one central location. Google announced the launch of curation, allowing ...

Google this evening announced a big revamp to its suite of key profit-making advertising products. Launched 18 years ago, AdWords is being rebranded to Google Ads, while the new Google Marketing ...