A recent glitch in Meta's Ad Manager tool caused an unexpected rise in ad prices. It hit small businesses and performance marketers, who contribute the most to Meta's ad revenue. Some advertisers say ...

Meta Ads Manager has started rolling out its first generative AI-powered features for advertisers. The new tools, which have been designed to maximize productivity, personalization and performance, ...

Meta announced today it’s rolling out its first generative AI features for advertisers, allowing them to use AI to create backgrounds, expand images and generate multiple versions of ad text based on ...

Female-founded startup Daye claims that Meta is rejecting its period care ads as adult or political. Credit: Vicky Leta / Mashable Meta doesn't have a great track record with ads focused on women's ...

In an effort to give advertisers tools that help them focus on optimizing the most “valuable” conversions for their overall strategy, Meta is expanding its suite of ad products designed to streamline ...

At Meta's Brand Building Summit, the tech giant shared AI ad updates on Reels and Threads that are designed to help brands reach their target audiences during culturally relevant moments throughout ...

In its year-and-a-half of existence, one of the things that’s set Threads apart from Meta’s other apps is that the service ...

Meta has begun testing Threads ads, giving advertisers a new way to reach 300 million monthly active users by extending existing campaigns. Meta is rolling out ads on its Threads app, targeting a ...

Meta announced that it is adding ads and subscriptions to its WhatsApp messaging app in a June 16 press release. The social media giant, primarily known as the parent company of Facebook, said that ...

Ads that take you to a sketchy website or a knock-off product are a minefield on Facebook and Instagram. Now it turns out that cons like these are pouring billions of dollars into Meta's coffers each ...

Meta Platforms said on Wednesday it would begin using people’s interactions with its generative AI tools to personalize content and advertising across its apps such as Facebook and Instagram starting ...

Alex Valdes from Bellevue, Washington has been pumping content into the Internet river for quite a while, including stints at MSNBC.com, MSN, Bing, MoneyTalksNews, Tipico and more. He admits to being ...