In the music business, creating the music is just half the battle. You have to find a way to let people know about your music. At this stage, it's time to treat music like a business. If you feel you ...

Independent artists often spend countless hours trying to “crack the Spotify code.” Many experiment with the DIY route, plead with curators for playlist placements, or turn to third-party promotion ...

For discreet promotional relationships, one need not look further in the music industry than payola. The practice of labels paying DJs to play their music ran rampant in the 50s, with one Chicago DJ ...

Electronic dance music promotion is a relatively new notion that is rapidly gaining traction in the business. It’s already a popular choice at many dance parties and club nights. This style of ...

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Starting a music marketing company will allow you to help build artist brands and increase awareness in the marketplace. Music marketing differs from music promotion in that you are building a brand, ...

The least exciting part about making music is marketing the music. Making music in itself requires a lot of dedication and hard work, and when all of that passion is not getting recognized enough, it ...

What sets Fresh Music Marketing apart is its commitment to a personalized and strategic approach. Recognizing that no two artists or their music are alike, Fresh Music Marketing takes the time to ...

Memes are the future of the music promotion business because they help connect artists with their fans, American professional music critic Anthony Fantano said at an event hosted by the Georgetown ...